Overview
My Responsibilities
Participate in synthesizing user research
Participate in ideation workshops
Create user flows
Wireframe concepts
Create UI patterns
Create final hand off user flow and presentation
Details
The Next Gen Catalog was an opportunity for us to design a blue sky of the current catalog UI based off of user feedback and current findings, learnings, and shopping experiences across the web.
Company: IBM
Role: Senior UX & Visual Designer
Timespan: December 2017 - January 2018
Team Location: USA // England
Team Make-up
1 Design Manager | 1 UX & Visual Designer | 1 Visual Designer
Problem Statement:
It had been close to a year since the original catalog workshop where the foundations of the interface was created. Our offering manager tasked us to "Make Data Sexy" and explore what the catalog could be if we had no design guide, development or timeline restraints in order for us to prioritize the functionality and timelines for the year ahead of us.
The existing catalog UI.
We user tested the catalog with 12 beta customers from 5 different areas.
The Research
Pain point 1:
Finding assets is difficult
Pain point 2:
Difficult to recognized different asset types
Pain point 3:
Need to understand whether the asset is of quality or not
We synthesized all of the user quotes pulled from the transcripts to find pain points that needed to be addressed.
Ideation Workshops
Understanding the competitive landscape
Prioritizing big ideas & concept sketching
Breakdown concepts into individual features
Generation of Design Principles
Search 1st
Progressive Disclosure
Users are not shown all assets, ever
Curated Browse (by system, social, user)
Social is key
Every user has a profile
Visually differentiate types of content to user
Projects are separate from catalog
“Tag” and “Collections” not “Categories
Final UI Output
Where is the Catalog Now?
You can find the most recent release of the catalog on IBM Cloud Pak for Data under the product name IBM Watson Knowledge Catalog.
